Custom running compression socks with brand logo

Breathable mesh: Breathable mesh design can be made on the instep or calf. It can effectively eliminate sweat and keep the feet cool and dry.

Arch support: Extra elastic yarn is added to the arch to provide more foot support. Also, the socks fit the foot better without sliding.

Anti-slip glue: Normal socks may slide into the shoe, which is bad for running. The non-slip rubber on the bottom of the sock can grip the shoe well.

Jacquard pattern: Patterned sock designs can be knitted onto running socks with jacquard, knitted with your logo, branding or other unique designs.

How can you set yourself apart from the throngs of t-shirts, caps, mugs, and other popular merchandise items? Socks!

Socks aren’t always the obvious choice when it comes to branded marketing items, but they should be. Not only are socks a wearable item that can last for years with proper care, but they’re also an excellent conversation starter.

There are all sorts of fun and unique ways to design socks, so there’s sure to be a style that fits your brand. And because they’re not as common as other branded merchandise items, they’ll help you stand out from the crowd.

Here’s a branded marketing guide that shows you how to maximize brand recognition with socks.

Look For Quality Over Quantity

When it comes to branded socks, it’s important to look for quality over quantity. This is because socks are a wearable item, and you want your customers to be able to wear them for years without having to replace them. Once you find high-quality socks, work with a company that can reproduce this quality on a large scale.

Find A Style That Fits Your Brand

There are all sorts of sock styles out there, so take some time to find one that fits your brand. If you’re a fun and playful brand, consider patterned or brightly-colored socks. If you’re a more serious or professional brand, stick with classic colors and clean lines.

Keep Your Design Simple

Your branded socks don’t need to be covered in your company logo or text. A simple design is often more effective. Just make sure your logo or website address is prominently featured so people can easily find your brand.

Make Sure They’re Comfortable

No one wants to wear uncomfortable socks, so make sure your branded socks are made from a soft and comfortable fabric. This will help ensure that people actually want to wear them and not just throw them in the back of their drawer.

Give Them Away For Free

One of the best ways to get people to use your branded socks is to give them away for free. This can be done at trade shows, corporate events, or even by mail. People love free stuff, so this is a great way to get your brand in front of them.

Why Choose Compression Socks

There are different types of socks on the market, but compression socks are the perfect choice to market your business as they offer unique value propositions.

These socks are designed to provide support and improve circulation. They’re perfect for people who spend a lot of time on their feet or otherwise benefit from wearing compression socks. 

They also are available in a wide variety of styles and colors. 

The Perfect Branded Marketing Item

Socks are a great way to promote your brand and improve customer loyalty, but only if they’re done right. Try using brand ambassadors in a digital marketing campaign to show off your unique merch.

With such an underutilized branded marketing tactic at your fingertips, you’ll wow your target audience with something that sets you apart from the competition.

Ready to get started on maximizing your brand recognition with branded socks? Browse our selection of products here and let us get you started right away.

Customize your socks now and get a free sock design service with unlimited revisions.